Our News

Joe Fitzgerald
Facebook Portal is Getting Interesting

When Facebook announced Facebook Portal last year, a smart display screen created to rival Google and Apple, we weren’t convinced we should reach into our

Joe Fitzgerald
Bye, Bye Bing Ads. Hello, Microsoft Advertising

Google did it last summer and now Microsoft is changing up the name of their ad platform, officially rebranding to Microsoft Advertising. This rebrand comes

Joe Fitzgerald
Whatcha Got for Us, Instagram? New Features Coming in 2019

With 1 billion active monthly users, it isn’t even a question that Instagram has to keep up with users’ needs and expectations. And we’re about

Joe Fitzgerald
Michael Cassini – VP of Creative

Pinnacle Advertising and Marketing Group brought on Michael Cassini as Vice President of Creative last month. Cassini will oversee Pinnacle’s creative department and continue to

Joe Fitzgerald
Lacoste For A Cause

Last week, Lacoste announced that it replaced its famous crocodile logo on limited edition polo shirts. We’ve seen brands release limited edition merchandise as more

Joe Fitzgerald
Influencer Marketing: The Good, Bad and Ugly

Influencer marketing is by no means a brand-new idea, although it has been on the rise over the past few years and has recently become

Joe Fitzgerald
Display vs. Native

When you think of advertising, more than likely there are 101 different ideas that immediately rush to your mind whether that be TV commercials, radio,

Joe Fitzgerald
Elon Musk’s Greatest Marketing Stunt

On February 6, 2018, Elon Musk launched his Flacon Heavy rocket as the initial start to his private space-flight company SpaceX. Not only was this

Joe Fitzgerald
Pinnacles’ Take on Super Bowl Commercials

Every year, millions of people look forward to watching the Super Bowl, to be exact, 112.3 million viewers watched the Eagles v. Patriots showdown. While

Joe Fitzgerald
Super Bowl Commercials

Peter Gary, the CEO of Pinnacle Advertising and Marketing, gives his insight and analysis of this year's Super Bowl commercials. Click the link below to

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