Category: Pinnacle Blog

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Joe Fitzgerald
It’s OK If No One Likes You

Okay, so, we all know Instagram is testing a taboo topic; taking away all of our “likes” but, really, does it matter? That’s what we

Joe Fitzgerald
Ikea Shifts Their Focus

Have you heard? Ikea is changing up their catalog focus and we are curious to see how it goes. Ikea has been long known for

Joe Fitzgerald
Instagram Allows Advertisers to Promote Branded Content

We all do it. We find someone we like and admire on Instagram, follow their account, comment on their photos, and, when they promote a

Joe Fitzgerald
Peter Gary to Speak at Digital Dealer 27

The automotive industry is always in drive, and the best way to stay ahead of the competition is to get ahead of the technology curve.

Joe Fitzgerald
Apple Cracks Down on Privacy Concerns

In the next iOS update, Apple users will experience new privacy features intended to halt organizations from being able to track people on their mobile

Joe Fitzgerald
Facebook Portal is Getting Interesting

When Facebook announced Facebook Portal last year, a smart display screen created to rival Google and Apple, we weren’t convinced we should reach into our

Joe Fitzgerald
Bye, Bye Bing Ads. Hello, Microsoft Advertising

Google did it last summer and now Microsoft is changing up the name of their ad platform, officially rebranding to Microsoft Advertising. This rebrand comes

Joe Fitzgerald
Whatcha Got for Us, Instagram? New Features Coming in 2019

With 1 billion active monthly users, it isn’t even a question that Instagram has to keep up with users’ needs and expectations. And we’re about

Joe Fitzgerald
Michael Cassini – VP of Creative

Pinnacle Advertising and Marketing Group brought on Michael Cassini as Vice President of Creative last month. Cassini will oversee Pinnacle’s creative department and continue to

Joe Fitzgerald
Influencer Marketing: The Good, Bad and Ugly

Influencer marketing is by no means a brand-new idea, although it has been on the rise over the past few years and has recently become